Max Espley

Copywriter & marketing Consultant

I am a freelance marketing and copywriting professional with 15 years' experience in publishing (including STM and academic), as well as education and industry events.  I specialise in helping companies and societies, whether commercial or not-for-profit, understand and target their audience more effectively. And, most importantly, generate sales.

I am a creative, accurate, benefits-driven copywriter with a scrupulous eye for detail and design. I have a proven track record in producing and delivering marketing campaigns to diverse, international audiences, including librarians, academic lecturers, nurses, oil company CEOs, pharmaceutical product managers, publishing planners and fertilizer professionals. 

Take a look at some examples of my work.


"Max is a very committed and organised professional and is somebody that everyone is comfortable working with. He did some very good work whilst working in Hodder Education in particular the project management of HE adoption packs." Arti Sharma, Head of UK Youth Campaigns at British Council

"Max has a thorough understanding of the academic marketplace, offers insightful opinions at commissioning stage, and it was always fun working with him." Sara Purdy, Senior Commissioning Editor, Medicine & Life Sciences, Sage


Campaign Management



customer engagement

Competitor Analysis